International Marketing Track
International Marketing Track
The requirements for the International Marketing Track are as follows:
Required Courses (18 credits) |
Crs | |
| MKT 3400 | International Business Principles | 3 |
| MKT 3600 | Marketing Research | 3 |
| MKT 3605 | Consumer Behavior | 3 |
| MKT 4410 | International Trade Operations | 3 |
| MKT 4420 | International Marketing Research and Management |
3 |
| MKT 5750 | Marketing Strategy | 3 |
Elective Courses (6 Credits)Choose any two courses from the following* : |
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| MKT 4401 |
International Trade Financing |
3 |
| MKT 4460 | International Supply chain Management | 3 |
| ECO 3250 | International Economics and Finance | 3 |
| FIN 4910 | International Financial Markets | 3 |
| LAW 3111 | Law and International Business | 3 |
| COM 3069 | Intercultural Communication | 3 |
| COM 3076 | International Communication | 3 |
| MGT 4880 | Management of Multinational Corporations | 3 |
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*MKT 5100 (Internship) may be taken as an additional course as your free elective, but it cannot be taken to satisfy the requirements for the track. |
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